Domain Names

Everything you need to know about professional branded email addresses

A professional branded email address can help you appear more professional to your customers. A professional branded email address is an email address used exclusively for your business and is one of the best ways to show customers that you’re serious.

A professional branded email address with a .com domain name can help build credibility and branding.

Based on our June 2016 online survey*,

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78% of respondents agreed they would trust an email from a company-branded email address, as opposed to a free email address.

Our online survey* from June 2016 demonstrates that 2 out of 3 respondents agreed that a company-branded email address is more credible than a free email address *.

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67% of respondents agreed that they are more likely to remember a professional branded address than a free email address*.

*Verisign conducted an online survey in the UK in June 2016 with a sample size of more than 1030 respondents

Find out more. Watch the video.

Utilising a professional branded email address can help your business look credible and professional. Register a .com web address to get started.

Thinking about getting a professional branded email address?

This guide can help you get started!

Your email address is an integral part of your business identity and communications. Based on our June 2016 online survey*, 78% of respondents agreed they would trust an email from a company-branded email address, as opposed to a free email address.* The process of getting a professional branded email address doesn’t have to be difficult if you:

Choose your domain name

A domain name can be as simple as your business name or a topic that reflects your business. It appears after www. in a web address and after the @ sign in an email address.

Choose your domain name extension

Along with a domain name, you will need to choose a domain name extension such as .com or .net. Many businesses opt for a .com as it is one of the world’s most recognized domain names.

Register your domain

Check if your domain name is available with Verisign’s Name Suggestion Tool and register it with an appropriate registrar.

Think about your professional branded email address structure

Consider how you will use your professional branded email address to grow your business and develop your brand identity. You can create a few email addresses using the personal names of select employees like employeename@yournewbusinessname.com or you can create shared emails for each team within your company like sales@yournewbusinessname.com. Find out more

Choose the right email service

There are typically two options: free or paid-for hosted email service. It’s important to think about your organisation’s budget and what features you’ll need. Whatever email service you chose, you will need to connect or attach the email service to the registered domain name in order to use your new professional branded email address Ask your registrar for more information.

Email everywhere

Your registrar will provide information on connecting your professional branded email address to your desktop and mobile apps to allow you to respond from anywhere and make your business truly mobile.

Further reading

Get more from your professional branded email address. Find out how in these articles.

Professional branded email address – get it right from the start

Why should you choose a professional branded email address?

Utilising a professional branded email address can help your business look credible and professional. Register a .com web address to get started.