Only 38% of U.S. small businesses with an online presence knew they could point a domain name to an online presence hosted by another service, like a social media site.
No website? No problem. A domain name is still vital because it allows you to claim your online address regardless of how you build your online presence. Unlike most social media sites or outsourced eCommerce sites, your domain name will grow with your business. We’ve all seen the latest social media craze come and go, and by securing your domain name, you won’t lose your customers if you change formats.
Web forwarding (or redirecting) is just like forwarding mail. It is a way of creating a rule that all visitors to your domain should be directed to a web location of your choice. You can change it at any time.
It is easy to use your domain name to forward to a social media or eCommerce page. This allows your business to get the credibility and scalability of a domain name, plus:
Here’s an easy step-by-step process to redirect your domain name to your social media or eCommerce page (all registrars are a little different, but should be fairly similar):
|Forwarding Options||Visitor types in||Site Visitor Sees||Address Bar Displays|
|Forwarding with Masking||myexample.com||facebook.com/myexample||myexample.com|
Note: It can take a few hours for the changes to take effect.