Leading Canadian Companies Help Shield Consumers
from Online Fraud with VeriSign Extended Validation SSL
Brother Canada, HMV.ca and Travelocity.ca Offer Customers an Added
Layer of Protection Online
Mountain View, CA – October 29, 2007 – To help keep Canadian
consumers from falling prey to identity thieves and online fraud artists,
Brother Canada, HMV and Travelocity.ca are providing their customers
with an extra layer of protection thanks to VeriSign, Inc. (NASDAQ:
VRSN), the leading provider of digital infrastructure for the networked
world.
The three Canadian companies have joined thousands
of other businesses in deploying VeriSign
Extended Validation (EV) Secure Sockets Layer (SSL) Certificates.
By protecting their sites with VeriSign EV SSL Certificates, the companies
are able to provide visitors to their sites that use high-security browsers
with immediate, visual confirmation that they are genuinely in communication
with the online business they expected to be.
EV SSL protection from VeriSign helps companies safeguard
their customers from impostor Web sites created by e-criminals in order
to steal Social Insurance Numbers, bank account details, or other sensitive
personal data. In its Canadian Consumer Handbook 2007, Canada’s
Office of Consumer Affairs cites “Know Who You Are Dealing With” as
the No. 1 tip for ensuring safe transactions over the Internet. VeriSign
EV SSL Certificates makes it easier for consumers to follow that advice.
“It is increasingly essential for our many millions
of customers to be assured that the information they submit to us online
is going to the HMV Web site– and no one else,” said Dave Marien, V.P.
of Information Technology at HMV. “VeriSign EV SSL Certificates enable
us to offer that assurance in a way that is both instant and transparent
for our customers. This is a vital part of our strategy to offer all
HMV shoppers the fullest protection whenever they make purchases from
us online.”
“We’re constantly looking for ways to increase customer
confidence in our service,” states Luc E. Godard, Senior Corporate Director,
Marketing, at Brother Canada. “VeriSign gives us an easily identifiable
way for our customers to know their transactions are secure, and that
they’re on the actual Brother Canada site.”
When a Web site uses an EV SSL Certificate to identify
itself, some browsers display easily understood visual cues to provide
tangible assurance of a site’s authenticity. The address bar turns green,
a lock icon appears next to the address, and a new field displays to
the right of the URL in the browser. This field contains the name of
the organization that owns the site as well as the security provider
that issued the certificate, such as VeriSign.
“Now more than ever, consumers the world over must
be able to trust the sites they visit and the businesses with whom they
share sensitive personal data,” said Tim Callan, director of SSL product
marketing at VeriSign. “VeriSign EV SSL Certificates help visionary
leaders like Brother Canada, HMV and Travelocity.ca maintain that trust
every hour of every day. Although these three companies represent very
different marketplaces, they all are taking steps to see that Canada’s
consumers are protected from the threat of identity theft online.”
As the most respected and trusted SSL authority on
the Web, VeriSign is the EV SSL Certificate provider of choice for more
than 1,500 Internet domains, representing greater than 75 percent of
the entire EV SSL Certificate market worldwide. In fact, over 93 percent
of the Fortune 500 – and the world’s 40 largest banks – rely on some
form of VeriSign SSL Certificate authentication.
About VeriSign
VeriSign, Inc. (NASDAQ: VRSN), operates digital infrastructure services
that enable and protect billions of interactions every day across the
world’s voice, video and data networks. Additional news and information
about the company is available at www.verisign.com.
Contacts
Christina Rohall, crohall@verisign.com,
650-426-5219
Statements in this announcement other than historical
data and information constitute forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. These statements involve risks
and uncertainties that could cause VeriSign's actual results to differ
materially from those stated or implied by such forward-looking statements.
The potential risks and uncertainties include, among others, the uncertainty
of future revenue and profitability and potential fluctuations in quarterly
operating results due to such factors as the inability of VeriSign to
successfully develop and market new products and services and customer
acceptance of any new products or services, including VeriSign's Extended
Validation Secure Sockets Layer Certificates the possibility that VeriSign’s
announced new services may not result in additional customers, profits
or revenues; and increased competition and pricing pressures. More information
about potential factors that could affect the company's business and
financial results is included in VeriSign's filings with the Securities
and Exchange Commission, including in the company's Annual Report on
Form 10-K for the year ended December 31, 2006 and quarterly reports
on Form 10-Q. VeriSign undertakes no obligation to update any of the
forward-looking statements after the date of this press release.
©2007 VeriSign, Inc. All rights reserved. VeriSign,
the VeriSign logo, the checkmark circle, and other trademarks, service
marks, and designs are registered or unregistered trademarks of VeriSign,
Inc., and its subsidiaries in the United States and in foreign countries.
All other trademarks are property of their respective owners.
# # #
1 Canada’s Office of Consumer Affairs “Canadian Consumer
Handbook 2007,” accessed Sept. 27, 2007 at: http://consumer.ic.gc.ca/epic/site/oca-bc.nsf/en/ca01989e.html