PremiumAppraise and
FastAppraise offer fast, reliable valuation tools
Mountain View, CA, September 17, 2001 - VeriSign, Inc. (NASDAQ:
VRSN), the leading provider of Internet trust services, today announced
two new appraisal services to help domain name holders assess the market
value of their domain names.
PremiumAppraise™ is a comprehensive appraisal service
that involves a comparables database and an intensive domain name review
by a team of professional appraisal consultants. FastAppraise™is an
advanced, automated domain name valuation tool and is the fastest way
for customers to obtain a reliable report detailing the value of their
domain name registrations. Both PremiumAppraise and FastAppraise valuation
services are available now at http://www.verisign.com/appraisal.
"Domain name holders have long demanded the
opportunity to obtain credible appraisals of their domain names--some
holders just need a quick and inexpensive snapshot while others require
more in-depth insight," said Steve Lorenc, vice president of Web
Identity Services at VeriSign. "These new services give customers
the tools they need to ascertain the current value of their domain names."
PremiumAppraise and FastAppraise are both based
on VeriSign's proprietary domain name evaluation models. The appraisals
are based on four key criteria (Character, Commerce, .Com and Comparables).
The analysis begins with the assignment of a quantifiable value to each
of the criteria, which produces a preliminary rating and estimated value.
These values are constantly updated, providing the opportunity to evaluate
all domain names including the seven new generic top-level domains in
addition to .com, .net, and .org and the more than two hundred country
code top-level domains, dynamically, reliably, timely and cost-effectively.
PremiumAppraise
PremiumAppraise is intended for the domain name registrant who believes
their domain names are of significant value and require an in-depth
analysis to validate a high price for registration rights on the secondary
market.
Highlights of this new service:
- Professional Consultation
— The team appraisers who conduct PremiumAppraisals provide expertise
and a broad understanding of the secondary market to the valuation process.
- Comparables Database
— The PremiumAppraise advantage lies in the "Comparables Database,"
which is compiled of hard sales and appraisal data dating back to 1999
to calculate the most accurate price that a domain name registration
may command on the market.
- Detailed Analysis
— PremiumAppraise provides customers with a comprehensive 13-page Appraisal
Report, capturing suggested minimum and maximum appraisal values.
- Availability &
Pricing — PremiumAppraise is available now for $75 USD per domain and
is delivered within three to five business days. VeriSign offers an
expedited overnight service for an additional $200.
FastAppraise
FastAppraise is intended for domain name registrants who want an economical
and speedy appraisal of their domains, especially registrants who have
a large volume of names to price and sell on the secondary market.
Highlights of this new service:
- Automated — FastAppraise
is a fully automated service combining domain name metrics, linguistics,
sales data and market factors, to quickly deliver a reliable report
of the current market value domain names.
- Online Reporting —
FastAppraise customers receive an online report for easy and convenient
viewing.
- Availability &
Pricing — FastAppraise Standard Service is available for $19.95 USD
per domain and provides an online valuation report within three business
days. One-hour Express Service is also available for an additional $10
USD. Bulk discounts are offered with savings up to 20 percent for those
who have multiple domain names to submit for market valuation.
More information on both domain name appraisal services
is available on the Web at http://www.verisign.com/greatdomains,
or by calling 1-800-478-8763 in the U.S. and Canada at 1-703-456-5880
from outside these areas.
About VeriSign
VeriSign, Inc. (NASDAQ:VRSN) is the leading provider of trusted infrastructure
services to Web sites, enterprises, electronic commerce service providers
and individuals. The company's domain name, digital certificate and
payment services provide the critical Web identity, authentication and
transaction infrastructure that online businesses require to conduct
secure e-commerce and communications. VeriSign's services are available
through its Web sites (www.verisign.com)
or through its direct sales force and reseller partners around the world.
Statements in this announcement other than
historical data and information constitute forward-looking statements
that involve risks and uncertainties that could cause actual results
to differ materially from those stated or implied by such forward-looking
statements. The potential risks and uncertainties include, among others,
potential volatility in VeriSign's stock price, uncertainty of Internet
privatization, increased competition in the Domain Name registration
business including price competition, customer acceptance of new products
and services offered by the company in addition to or as enhancements
of its registration services, risks associated with the company's international
business, uncertainty of future revenue and profitability and fluctuations
in its quarterly operating results. More information about potential
factors that could affect the company's business and financial results
is included in VeriSign's filings with the Securities and Exchange Commission,
especially in the company's Registration Statement on Form S-4 filed
on April 12, 2000, as amended, Annual Report on Form 10-K for the year
ended December 31, 2000.
VeriSign is a registered trademark and FastAppraise
is a trademark of VeriSign, Inc. Other names may be trademarks of their
respective owners.
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