In tests conducted by dozens of Web sites around the world, VeriSign EV SSL Certificates helped to provide an increase in transactions ranging from 5% to 87% with an average uplift of 17.8%.
Mainstream browsers show EV SSL in distinctive ways such as turning the address bar green that customers can see and trust. See the increased results by checking out the case studies below.
 |
AC Lens Online contact lens supplier AC Lens switched to VeriSign Extended Validation (EV) SSL Certificates and saw gigantic increases in both conversion rates and revenue per transaction for users who could then see EV’s green address bar: 41% and 58% respectively. Read More. |
 |
CanadaDrugs.com VeriSign® EV helps CanadaDrugs.com save lives, boost conversions, and build revenue. Read more. |
 |
CarInsurance.com CarInsurance.com sees an 18% increase in conversions with VeriSign® Extended Validation SSL Certificates Read more. |
 |
Charles Schwab & Co., Inc. VeriSign Delivers Enhanced Sign-on Authentication & Increased Monitoring of Transactional Activity on Schwab.com. Read more. |
 |
Cleaner Today During the initial review period we discovered well over 10% increase in conversions. More detailed analysis into product segments (roof cleaner vs moth traps) and order value are being conducted and those findings will be published soon. In short, we are thrilled with the VeriSign EV-SSL improvements. |
 |
Credit Karma VeriSign name builds trust for Credit Karma, EV delivers 26% more conversions. Read more. |
 |
CRS Hotels VeriSign EV brings 30% more conversions for Central Reservation Service. Read more. |
 |
DebtHelp.com Debthelp.com Sees Huge Boost in Customer Trust After Deploying EV Certificates. They saw an 11% increase in form completions for IE 7 users, which accounts for an ROI over 16,000%. Read more. |
 |
dwell VeriSign EV Certificates Deliver a 48,000% ROI for dwell. Read more. |
 |
eVitamins eVitamins was convinced conversions would rise when it moved to VeriSign Extended Validation (EV) SSL Certificates, but the results far exceeded the firm’s loftiest expectations: The study compared consumer conversion rates on browsers that support EV with those that do not, over the same time period, leaving no doubt that EV’s comforting green address bar is the reason for the difference. Users that could see the green address bar EV SSL provides in Internet Explorer 7 completed purchases 50% more than those that could not. Read more. |
 |
Fitness Footwear Partnership with VeriSign Helps Keep Revenues Strong for Fitness Footwear, with EV helping to reduce cart abandonment by 13.3% and increasing conversions by 16.9%. Read more. |
 |
FragranceX By using Extended Validation SSL Certificates with VeriSign, FragranceX reported an increase in transactions of 11% for users that could see the green address bar. |
 |
Hepsiburada Hepsiburada.com, the largest e-commerce company in Turkey, chose VeriSign Extended Validation (EV) SSL Certificates to overcome customer fears about phishing and identity theft. Customers were so reassured by the EV green address bar that they abandoned the credit card payment page 30 percent less often than those that could not see the green bar. Read more. |
 |
Investors Trust Investors Trust promotes awareness and security to its customers through the use of Extended Validation (EV) SSL Certificates provided by VeriSign. The use of Extended Validation (EV) SSL Certificates assures customers they are interacting with the genuine Investors Trust website and their information will be handled safely and securely. Read more. |
 |
iper.net iper.net is an online hotel booking site based in Italy. Founded in 1995, iper.net has always managed to stay ahead of the competition through the constant search of innovative solutions that help it to improve its online booking conversion. Through the use of VeriSign EV SSL Certificates, iper.net noticed that the conversion of EV-enabled users is 14.8% higher than non-EV enabled browsers. |
 |
Kogan Technologies Pty Ltd Kogan provides consumers with an easy way to get the electronics goods they need in Australia conveniently and in as cost effective way as possible by eliminating the middleman. On average, Kogan noticed that a customer is 30% more likely to make a purchase from the Kogan Web site when they are using an EV enabled browser. |
 |
Lion Corporation Japanese consumer products company Lion Corporation focuses its E-commerce site on the elderly, who are often new to Internet shopping and especially concerned about divulging personal information. To help quell their fears, Lion adopted VeriSign® Extended Validation (EV) SSL Certificates, which delivered 10% more conversions for users who saw the green bar. Read More. |
 |
Misco Swedish online retailer Misco turned to VeriSign Extended Validation SSL Certificates to assure users that they were on the legitimate and authentic Web site. Through testing, Misco found that users who could see the green address bar that VeriSign Extended Validation SSL Certificates provides completed a transaction 5.27% more than those users that could not. Read more. |
 |
Oisix By using VeriSign Extended Validation (EV) SSL Certificates, Oisix substantially boosted conversion rates on two key performance indicators. Trial set conversions rose 16% and Oisix Club memberships climbed over 7% with EV SSL. Read more. |
 |
Opodo By upgrading to Extended Validation (EV) SSL Certificates from VeriSign, within a Managed PKI for SSL account, Opodo has chosen to deploy the latest standard in SSL in the easiest, and most effective way. Moving to EV SSL makes Opodo's investment in Web site security even more visible throughout the online customer experience. By using the VeriSign seal on its payment pages, Opodo found that completed sales rose by approximately 10% in comparison to the previous week's results. Read more. |
 |
The Orvis Company Orvis.com Provides Superior Customer Satisfaction with Web Site Secured by VeriSign® SSL Encryption. Read more. |
 |
Overstock.com Using EV SSL Certificates, Overstock.com Sees an 8.6% Drop in Shopping Cart Abandonment. Read more. |
 |
Papercheck EV Green Bar Viewers Register 87% More Often for Papercheck. Read more and watch video.  |
 |
Picturestore PictureStore pays rapt attention to making customers feel it is safe to enter their credit card numbers online. To gauge the impact of the VeriSign brand for engendering this confidence, the Internet retailer tested the effect of the seal on various pages of its Web site. While the choice of pages mattered somewhat, the big difference was between the presence or absence of the VeriSign seal, a difference that consistently ranged from a 19 to 24 percent increase in completed transactions. Read more. |
 |
Proof-Reading.com Proof-Reading.com Boosts Registrations 36% by Switching to VeriSign seal. Read more. |
 |
QuickRooms.com Founded in November 2004, QuickRooms.com, is an online shortcut to tens of thousands of hotel rooms worldwide. As part of a publicly listed national travel company, it has negotiated great deals with leading hotel chains, which makes it an attractive, fast and cost-effective way for consumers to book rooms. By using VeriSign Extended Validation SSL Certificates, QuickRooms.com experienced an increase in sales of 6.75% from users that could see the green address bar. Read more. |
 |
Salon Savings With the largest inventory of salon products, SalonSavings.com has become the top online retailer of high-end salon products that until now were unavailable to the public. Customers that could see the green address bar EV provides converted purchases 8.38% more than those who could not. |
 |
Scandinavian Design Scandinavian Design Online AB part of the Design Online Group is one of the leading Web sites selling home & garden, interior design and décor to a worldwide audience. Extended Validation SSL has helped Scandinavian Design Online to boost trust and sales. The additional security cues that EV certificates trigger in compatible high security browsers visibly help to convince Scandinavian Design Online customers that the site is safe to shop on. Users that could see the green bar were 8% more likely to complete their purchase. Read more. |
 |
Scribendi After Deploying EV Certificates, Scribendi Sees a 27% Increase in Sales. Read more. |
 |
SISTIC Leading Ticketing Services Company Sees Sales Increase 14% Using VeriSign® Extended Validation SSL Certificates. Read more. |
 |
TheFind TheFind is the world's largest online shopping center, the only place to shop for more than 400 million products from a growing list of 500,000 online and local stores. Having found the product they are searching for, TheFind reports that on average, people click through to merchants who display the VeriSign seal 18.5% more frequently1. Read more 1 Based on a study of 65,535 stores, Jan 21-27, 2010. |
 |
Virtual Sheet Music, Inc. VeriSign seal Boosts Sales 31% for Virtual Sheet Music; EV SSL increases sales 13%. Read more. |
 |
Worldticketshop.com To instill customer confidence in the safety of their e-commerce transactions, online ticket broker Worldticketshop.com chose VeriSign Extended Validation (EV) SSL Certificates from the outset. EV had a far greater effect on conversions than expected: users of EV-enabled browsers proceeded to purchase 20 percent more often than those on older browsers not able to see the green address bar that EV SSL provides. Read more |
Feedback