The availability of new generic top-level domains (gTLD), unhampered by geography or brand, has created a unique opportunity for organizations to define and acquire their own TLDs. Any organization that conducts business or engages customers online needs a domain name strategy to protect and enhance their brand. VeriSign® New TLD Services provide you with the trusted support and reliable infrastructure needed to acquire and service new domain name spaces. VeriSign brings its vast expertise to help you explore new opportunities and realize the potential of this “brave new world”.
The “Brave New World” of TLDs
Today’s online world is defined by a small number of gTLDs such as .com, .net and .org and hundreds of country code top-level domain names (ccTLDs) such as .de, .fr, .nl, .co, .uk, and .cn. As ICANN begins to approve applications for new gTLDs, hundreds of new extensions may be introduced, representing cities, corporate entities, special interest communities and more. Domain names that utilize non-ASCII characters (native language characters) will also become available.
Key Requirement
A secure, technically superior infrastructure on which to operate the gTLD is a key requirement for applicants to be awarded a new extension. This is necessary to preserve ICANN’s primary mission of maintaining domain name system (DNS) stability and security. The VeriSign DNS has maintained 100% operational accuracy and stability for 11 years. Companies that may benefit from applying for a new gTLD can rely on VeriSign for the technical expertise and critical infrastructure to operate a gTLD. We provide you with as much or as little assistance as needed to be successful.
Opportunities
New gTLDs have many potential marketing, brand management and enhanced security benefits for all types of organizations. VeriSign can help you explore these new opportunities and realize the potential for extending your brand and online presence while providing consumers with easier access to your products and services. For example, by developing your own TLD, you may secure your brand’s presence online and enhance your global presence. Security features, such as DNSSEC, acceptable use policies, and dispute resolution policies may be more easily implemented with new TLDs. VeriSign has vast security expertise and we can help you implement new policies and tools that previously were either unavailable or impractical.
Why VeriSign?
It is no simple task to acquire and operate a top-level domain name. As the world’s largest registry, VeriSign has an extensive history in operating the world’s most recognized extension: .com. VeriSign provides premium end-to-end services to acquire, manage, and monetize your top-level domain names, including consulting and technical services. We can work directly with your organize or through your corporate domain name service provider as desired or practical. We also offer custom applications including full SSL compliance, automated registration capabilities, directory services, personal identity management solutions, end user authentication services, and many more. To learn more about VeriSign New TLD Services, contact sales.
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