A Better User Experience

Make it easy for consumers to log-in and transact online with an extra layer of security than just usernames and passwords.

Challenge: Managing Passwords on Many Accounts

As consumers regularly log-in to multiple sites, they reuse the same password for convenience or create multiple, increasingly complicated passwords. The first solution dilutes the security of their password and leaves them vulnerable to phishing attacks. The second makes tracking passwords difficult and may slow transaction times. Companies want to keep consumers safe without adding complexity to the log-in and transaction process.

Solution: Easy, Flexible Consumer Authentication

Authentication is the process of confirming that something is genuine, and, in the online world, there are many ways to authenticate an individual or a device with different levels of integrity and user interaction. The right solution for your organization depends on who your audience is, how they access your services, and what is at risk when they do.

1. Site authentication provides consumers with third-party validation of the site’s ownership. Consumers can click on a trust mark like the VeriSign Secured Seal or look for the green address bar and authentication information in a high security browser. Site authentication helps prevent consumers from interacting with phishing or imposter sites.
2. Risk-based authentication works in the background to identify anomalies in user behavior such as logging in from a different country, a suspect web server, at an unlikely time of day, or with unexpected frequency. If a consumer’s actions meet a pre-set threshold of risk, a stronger measure of authentication is required.
3. Two-factor authentication combines something you know (a password and username) with something you have (a credential). This proven technology has been widely used within companies to protect internal assets. The option of a shared credential that may be used on many sites by the same consumer makes two-factor authentication one of the most secure and cost-effective options for the consumer market.

Trusted, Secure, and Easy to Deploy

VeriSign® Identity Protection (VIP) Services help you tailor a consumer authentication solution to your business. We offer two-factor authentication for many credential types, self-learning fraud detection, and a powerful validation infrastructure at a reasonable cost from the most recognized trust brand on the Internet.

VeriSign® Secure Site Pro with EV SSL Certificates installed on Web servers trigger the display of the green address bar in high-security browsers for easy site authentication. The VeriSign Secured® Seal, available with every VeriSign SSL Certificate, is the most recognized trust mark on the Internet worldwide.

VeriSign Proven Technologies

VeriSign operates the Internet infrastructure that has supported the .com and .net top-level domain names with 100% availability since 1998, and our SSL Certificates secure more than 900,000 Web servers world wide. Fortune 500 companies such as eBay, PayPal, and Charles Schwab trust VeriSign and display the VIP logo.